What Happens In Media Planning

Month

April 2012

120 posts

When I get a vendor submission that delivers on nothing I've requested in the RFP

I’m like

Apr 30, 20121 note
When I correctly pull a comscore report for the first time

I’m like

Apr 30, 20123 notes
When a rep tries to upload 50 page presentation but the projector is broken

I’m like

Apr 30, 20121 note
When a rep says we worked together on LinkedIn having just met him at a lunch and learn

I’m like

Apr 30, 20121 note
When I find out my client is putting the account in review

I’m like

image

Apr 30, 2012
When I have a meeting scheduled from 12-2PM and no lunch is provided

I’m like

Apr 30, 20123 notes
When I send a presentation to the wrong client

I’m like

Apr 30, 20121 note
When a traditional media planner tries to manage a digital campaign

They’re like

Apr 30, 20125 notes
When the creative strategy gets heavily scrutinized but the media strategy is approved

I’m like

Apr 30, 20122 notes
When I'm in a 3 hour analytics presentation

I’m like

Apr 29, 20121 note
When a vendor tells me the inventory I've included in a client recommendation is now sold out

At first I’m like

And then I’m like

Apr 28, 20122 notes
When a rep asks me if I mind them reaching out to the client

I’m like

Apr 28, 20122 notes
When my team spends nights and weekends working on new business and end up winning

We’re like

Apr 27, 20121 note
When my team sees a proposal with a $100 CPM on it

We’re like

Apr 27, 20121 note
When a rep makes a joke at a lunch and learn

His assistant is like

Apr 27, 20122 notes
When the Asia client calls for a 3pm conference call...their time

We’re like

image

Apr 27, 20121 note
When you instantly realize that a person you've known and worked with for years looks like a mildly famous celebrity

I’m like

Apr 27, 2012
When rep asks, "Hi, I saw you were the out of office contact. Can you help me set up a meeting?"

I’m like

Apr 27, 20123 notes
When I roll into the after after after party during upfronts

I’m like

Apr 27, 20124 notes
When a planner leaves the agency for sales

She’s like

@saralivingston

Apr 27, 20124 notes
When a Tumblr blog full of animated GIFs consumed by cynical media people gets 100k page views in 6 days

I’m like

Apr 26, 201212 notes
When I'm in a meeting with traditional planners and a digital question comes up

I’m like

Apr 26, 20124 notes
When a client asks me about the click-rate on an awareness campaign

I’m like

Apr 26, 20125 notes
When a rep doesn't know how to traffic my campaign

I’m like

image

@Ricellyn

Apr 26, 20125 notes
When finance calls a meeting to go through aging invoices but none of them are mine

I’m like

image

Apr 26, 20127 notes
When my whole team goes out to a lunch but I have to stay back and work on a deck

I’m like

@carmenkiew

Apr 26, 20123 notes
When I put a property on a media plan and their rep still calls me to complain about the budget they were given

I’m like

Apr 26, 20122 notes
When I see a rep but forget his name

I’m like

@kellyannemuller

Apr 26, 20122 notes
When the creative agency tells me what the media strategy should be

I’m like

@nborland

Apr 26, 20123 notes
When the client requests a mandatory one-week offsite...in Brazil

I’m like

Apr 26, 20121 note
When a vendor picks us up in a party bus

I’m like

Apr 26, 20124 notes
When we give money to an ad network...any ad network

They’re like

Apr 26, 20122 notes
When I have to cut some partners from a media plan

I’m like

Apr 26, 20123 notes
When my Excel spreadsheets become corrupt

I’m like

Apr 26, 20126 notes
When my planner comes to work in a suit and tells me he has a dentist appointment for the 3rd time this month

I’m like

Apr 26, 20128 notes
When a vendor starts promoting their sellingads.tumblr.com blog

I’m like

@InMediaSelling

Apr 25, 20121 note
When I put the client on mute to tell my boss what to say

I’m like

Apr 25, 20121 note
When the paid search team goes through their reporting data on client calls

I’m like

Apr 25, 2012
When I'm on a conference call but also doing client reporting, invoices, emails, and flowcharts simultaneously

I’m like

image

Apr 25, 20124 notes
When I try to login to my comscore account

I’m like

Apr 25, 20122 notes
When I finally meet the rep that's left me 16 voicemails and 41 emails

I’m like

Apr 25, 20121 note
When I get a Double Verify report of that network that's been performing just a little too well

It’s like

Apr 25, 20122 notes
When I'm out too late the night before but still make it to my 9am status

I’m like

@NYCMediaPlanner

Apr 25, 20124 notes
When I see a rep walking around the office and I haven't returned his calls

I’m like

Apr 25, 20123 notes
When I invite my whole team to a vendor meeting but no one shows up

I’m like

@carmenkiew

Apr 25, 20123 notes
When I reserve a conference room but the CEO is already in there

I’m like

Apr 25, 201216 notes
When it's 2AM and my boss calls me about a new business pitch

I’m like

Apr 25, 20122 notes
When a rep tries to friend me on Facebook

I’m like

Apr 24, 20125 notes
Client approves the media plan with no changes

We’re like

Apr 24, 20126 notes
When I go out to a vendor lunch and come back to 17 urgent client emails

It’s like

Apr 24, 20122 notes
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